JEFF BEZOS

OKRs is short for Objectives and Key Results. It is a collaborative goal-setting protocol for companies, teams, and individuals.

In the author's words: "A management methodology that hel...

OKRs give transparency and transparency seeds collaboration. They are the vehicle of choice for vertical alignment.

Fulfilling KRs = Achieving Objective.

Adverse effects of top-down OKRs:

1. Loss of agility
2. Lack of fle...

OKRs can be tracked and then be revised and adapted.

Its life cycle consists of three phases: 

1. Setup: process of OKRs creation.
2. Tracking: "The single greatest motivator is making progress in one's work." While tr...

What is most important for the next three (or six, or twelve) months? That's what focus is all about.

The best OKR cadence is the one that fits the context and culture of your business.

Objectives are the stu...

OKRs push us far beyond our comfort zones. They lead us to achievements on the border between abilities and dreams.

Distinguish between:

• Committed OKRs: goals that must be attained 100 percent.
• Aspirational OKRs

CFRs stands for Conversation, Feedback & Recognition. They give OKRs their human voice.

By having regular conversations with your employees, you gain context for goal-analysis. Conversation consists of:

• Goal setting and reflectio...

Closely related to Feedback, we find Recognition, which can be implemented through:

• Peer-to-peer recognition, by this culture of gratitude is born.
• Establishing clear criteria, recognize people for actions and results.
• Sharing r...

The father of OKRs is Andy Grove, who implemented them in Intel, taking the company to the top of their sector.

OKRs consists of four superpowers, which will be discussed in more detail in the following sections:

1. Focus an...