Scientist would argue first that the thought you had was not spontaneous and random. instead, your thought was likely a reaction to something around you.

In this case, it might have been an alarm clock, checking your phone to see what time it is, or hearing something like the garbage truck ...

Almost no popular self-help authors are going to have had the experience of pursuing a dream (like becoming an author) and not having it eventually work out. 

Understanding reality means that you have to accept that some of your dreams won’t come true just because you work hard enough,...

But reimagination is not so simple if you already have a highly successful business model. We become prisoners of the mental models that underpin our past success. In fact, Martin Reeves found in dealing with businesses that you can’t really stretch your strategy unless y...