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Identify the right problem
“Design is a formal response to a strategic question.”
If you spend months designing, building and creating a new type of smartphone holder to help people keep their credit cards, ID and phone all together only to realize that no one wants to buy it because people would rather use the AppleWallet app, then you’ve missed the real problem.
One tool you can start with is the “five whys.” This method helps find the root cause of an issue.
Another way to use the “why” question is with a “challenge map.” If you feel uncertain about the problem, try asking why you want to solve it in the first place.
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Get your creativity flowing
“You can’t use up creativity. The more you use, the more you have.”
One tool for boosting creativity is “storywording.” Originating from improv, storywording involves co-creating a story: One person starts the narrative, the next person adds a word, and so forth.
Another tool is the “...
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Prototype and experiment with your design
“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.”
Now that you thoroughly understand your customers and have identified the right problem, start solving. It’s good to think big, at first, when picturing solution...
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The Design Thinking Workbook
- Design thinking solves human-centered problems.
- Hone your empathy, observation, listening and critical thinking skills.
- Get your creativity flowing.
- Understand your customer’s perspective.
- Identify the right problem.
- Prototype and experiment with your ...
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Hone your empathy, observation, listening and critical thinking skills
“You absolutely, positively have to be there and observe!”
Before you start designing a new product or service that you think will help your customers, step back and take a look at how you perceive the world. Examine how you think about your customers, what aspects of their behavio...
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Design thinking solves human-centered problems
“Even if you have a hammer in your hand, not all the world is a nail.”
Many people have come up with different approaches to design thinking, such as the process that involves breaking down behavioral patterns to form insights, and the IBM method that oscillates from customer obser...
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Understand your customer’s perspective
“Design is the intermediary between information and understanding.”
Getting to know your customers, what they want, how they think and why they act a certain is way is imperative for successful design.
Start with looking for the “extreme” customers.
Try a structured i...
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CURATED FROM
IDEAS CURATED BY
Essential Skills for Creativity and Business Growth. Designers Charvi Parikh and C. J. Meadows’s handbook of design thinking tools will guide you through the innovation process, from challenge to prototype.
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Other curated ideas on this topic:
An Unworkable Process
Sometimes there are workload issues, bottlenecks and mismanagement of information, leading to missed deadlines and lost productivity.
The leader can:
- Seek regular feedback, making each meeting a productive time to uncover bottlenecks and roadblocks.
- Use the right kind of...
Ask the right questions
To get to the root of why a person's opinion is the way it is, one question you might want to ask is the simplest 'why?'
"Why?" is the most powerful question you can ask a person who is giving you their opinion because it allows you to determine what assumptions inform their opinions.
The 5 Whys
By repeating the question “why?” five times in a row, you explore the cause-and-effect relationships underlying a particular problem; the primary goal of the technique is to determine the root cause of a problem.
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