Learn more about books with this collection
How to break bad habits
How habits are formed
The importance of consistency
Offer value and support to others without expecting anything in return to create goodwill.
People will feel obliged to help you out in return.
146
1.8K reads
MORE IDEAS ON THIS
People place more value on things that are scarce or in limited supply.
Use urgency, exclusivity, and limited-time offers to create scarcity.
157
1.9K reads
People feel pressure to act consistently with their beliefs and commitments.
Encourage small commitments that lead to bigger commitments.
161
2.35K reads
People are more likely to be influenced by those they like.
Build rapport, find common ground, and be genuinely interested in others to establish likability.
152
1.97K reads
Use limited-time offers, exclusive deals, or a sense of urgency to persuade people to take action.
People are more likely to act when they feel like they might miss out on something valuable.
146
1.74K reads
People feel obliged to repay others who have done them a favor.
Offer value without expecting anything in return to initiate the principle of reciprocity.
172
2.56K reads
Share your achievements, credentials, and experience to establish yourself as an authority figure.
People are more likely to follow the advice of someone who has proven their expertise.
148
1.58K reads
"Influence: The Psychology of Persuasion" by Robert Cialdini is a fascinating book that explores the science of influence and how people can use various techniques to persuade and influence others. The book provides insights into the different factors that influence people's decisions, including ...
139
2.62K reads
People are more likely to follow the advice of an authority figure.
Highlight your expertise, credentials, and experience to establish authority.
150
2.05K reads
People are more likely to do something if they see others doing it.
Use testimonials, case studies, and endorsements to demonstrate social proof.
160
2.15K reads
Look for shared interests, experiences, or goals to establish a connection with others.
People are more likely to listen to and trust those they feel connected to.
144
1.7K reads
CURATED FROM
IDEAS CURATED BY
Cialdini breaks down the art of persuasion into six principles: reciprocity, commitment and consistency, social proof, authority, liking, and scarcity.
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Other curated ideas on this topic:
We are all somehow inclined to want something in return when we give. However, the easiest thing you can do is learn to do things out of love, without expecting anything in return.
Next time you do someone a favor, do it without wanting anything back. Feel the joy of giving. If then you rec...
Giving will change your state of mind in positive ways.
No matter how bad things may seem, find someone who’s worse off than you and help them. You can give them food, have a conversation or help them solve a problem. Whether it’s large or small, offer something to others and don’t e...
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