Finding The Right Market
Pick a market with pain points, purchasing power, ease of targeting, and growth. Commit once you pick. Niches get riches.
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Why do market research?
Market research allows you to meet your buyer where they are, & understand your buyer's problems, pain points, & desired solutions. You can then market your service to appeal to them.
Market research also provides insight into :
- Where your target audience & current customers cond...
Finding your fit
You may think that it's hard to practice relentlessly for years. You may not see yourself as someone who can put in the work for that amount of time. You can if you find the right fit.
Once you find a fit and work on it for long enough, the lazy version of you can totally disappear. St...
Research the competition
Researching similar companies enables you to uncover ways a competitor addresses customer pain points.
Learn lessons from other successful businesses. You learn new tactics by comparing aspects of your company with other companies on the market
Different companies off...
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