How do you tell whether there's a path out of an idea?
How do you tell whether something is the germ of a giant company, or just a niche product?
Often you can't.
So if you can't predict whether there's a path out of an idea, how do you choose between ideas? The truth is disappointing but interesting: if you're the right sort of person, you have the right sort of hunches. If you're at the leading edge of a field that's changing fast, when you have a hunch that something is worth doing, you're more likely to be right.
It doesn't mean you have to be one of the people pushing it forward. You can also be at the leading edge as a user.
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Favorite article on things to bear in the back of the mind when coming up with startup ideas
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