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While surveys and studies about gamification are numerous, what they have in common is the conclusion that gamification is an effective marketing tool, especially for companies that want to involve their customers and increase engagement.
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Gamified content in e-learning courses can create a real-world connection and help students improve problem-solving and decision-making skills.
The challenges and rewards of gamified learning produce a risk-free environment wherein students have the opportunity to learn how to apply the ski...
Yet another reason gamification improves engagement is that it enhances a person’s competitiveness.
Humans are competitive; it’s in our nature.
Adding a dose of competitiveness, a classic game design element, can boost someone’s desire to engage in a specific activity or task....
If COVID-19 can shut [down] an entire nation, then it’s time to look at our African educational system again, especially for ways to engage students in their respective places – and that is the gamification way.
Collaboration is crucial for increased productivity and better functioning in the workplace, classroom, and other environments. Improving collaboration is easier said than done, but gamification can significantly help. Students in a classroom or people in a particular department have different pe...
In retail and other industries, gamification improves information retention by making monotonous and tedious processes much more enjoyable. Let’s take employee training as an example. People usually prefer to avoid training because they consider them boring. Adding some f...
Gamification increases engagement by allowing people to see their progress.
Players can see where they are in a game or track their progress in other ways. They know precisely how far they’ve come and when they can expect to ascend to the next level.
This important ga...
Gamification has become one of the best tools to influence people’s behavior. Gamification could be found crucial across different industries.
In 2021, the value of the global gamification market was estimated at $10.5 billion.
The estimates show that the number will jump to $96.8 billion by 2030, it is expected to reach $37 billion by 2027.
The increasing worth of gamification shows that adding game design elements ...
Gamification is at the core of revolutions.
The core benefit of gamification is increased participation. With better involvement also come improved conversion rates in the world of digital marketing.
Let’s put it this way. When people go online and keep scrolling, they see tons of promotional posts and are exposed to a wide range of ...
Gamification strategies encourage exploration, thus allowing people to decide how to proceed. When people have options to participate and interact, they are more likely to enjoy the entire experience.
Additionally, gamified content increases involvement by fixing th...
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The beauty of benefit of gamification is that it works for every purpose. Depending on your needs, you can apply it in marketing, education such as e-learning courses, sales, or elsewhere.
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