A Marketers Dream - Deepstash
A Marketers Dream

A Marketers Dream

Millennials are every marketer’s dream, with more than a trillion dollars of buying power. They are also a challenge, as traditional TV and movie stars are not appealing to them.

Millennials seem to prefer YouTube influencers and social media celebrities for advice on products and services. Surveys show that popular Youtube celebrities occupy half of the top spots in terms of approachability and authenticity among millennials.

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