Characteristics of the pseudo-affluent
The pseudo-affluent generally:
- They earn a high-income, but spend the majority of what they make.
- Wear expensive suits or carry expensive purses.
- Drive high-end luxury or sports cars.
- Really believe that rich people act rich.
It does not mean that every person that drives a BMW pretends to be rich, but those who do spend the majority of high incomes spend it in a way to display their wealth.
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"Making money is art and working is art and good business is the best art." ~ Andy Warhol
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