Formulating the ultimate bullets - Deepstash

Formulating the ultimate bullets

  • Feature + Benefit + Meaning
  • It (feature) so you can (benefit) which means (meaning)
  • Feature = what it is
  • Benefit = what it does
  • Meaning = what it means to the buyer/ reader/ prospect
  • which means you will/ you can/ you don’t have to

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aki_lau

Hi there, I love the idea of summarising ideas for people to digest new content at ease. That's what the world needs more!

Copywriting secrets by Jim Edwards

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