The Lipstick Effect - Deepstash
The Lipstick Effect

The Lipstick Effect

During economic downturns, sales of small luxury items like lipstick tend to increase as consumers seek affordable indulgences.

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As an avid freakonmics listener, I decided to compile a list of my own personal favorite economic facts and.

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History of the Diderot Effect

History of the Diderot Effect

The French philosopher Denis Diderot became a wealthy man at age 52 and was able to afford small indulgences.

He started with a scarlet robe and continued with other items, because they were not matching the elegance of that robe. The joy of everything he bought was short-lived. Piece ...

Research On The Health Halo Effect

Research On The Health Halo Effect

  • This effect often leads to consumers confusing “low fat” with “low calorie”, which results in the overconsumption of the former.
  • When choosing between similar products with different names, consumers prefer products with healthier-sounding names.
  • If you are eating at a restau...

The slow increase of consumerism

The slow increase of consumerism

The idea of people as consumers took shape before WWI, but it became more common in America in the 1920s.

People have always consumed the basics of life - food, clothing, shelter. They had to work to get them, but there was little economic motive for increased consumption ...

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