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Don’t let your guard down when you see items labeled with healthy-sounding terms and don’t assume there is a correlation between things without proof. Know what you are eating by paying close attention to the nutritional information and, just as importantly, the recommended servi...
Happens when we overestimate the healthfulness of an item based on a single claim, such as being low in calories or low in fat.
This halo effect makes us more comfortable to eat more than we otherwise would if a product is promoted as low in fat or calories.
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It occurs when food that has some healthy qualities is seen as being virtuous in all respects.
For example, many people think that organic foods are healthier because they're lower in calories and higher in fibre than their conventionally grown counterparts. But the te...
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