Step 1 - Pick Up The Media

Remember to think about your audience and find platforms that you can use.

The best way is to create a media map:

• Write down the names of websites and categories for publishing.
• Find out the website's publishing coverage (you can use a media-kit).
• Determine the frequency of different formats publishing (will there be competition?).
• Identify the target audience (use a media-kit, contact the editor directly, or do your own research).
• Consider the cost of publishing.
• Collect contact information for editors.