It includes the speed of your site, mobile optimization, sitemap, broken links, security check, and so on.

11 – Technical SEO

Search engine optimization (for Google, Yandex, Yahoo, Bing and so on) in 2024 still means a lot for promoting your texts. Here are some steps to do it better.

Make a research, consider to sort key phrases by the steps on CJM (Customer Journey Map). Use phrases that are more valuable for business purposes, not the most common. The usual stages are:
<ul>
<li>Awareness (ex. how to) - searching for their problems</li>
<li>Consideration (ex. the best, compare, smth vs. smth) - comparing options</li>
<li>Decision (ex. order, phone, site, buy) - ready to make an order</li>
</ul>

1 – Keyword Research

Find long-tailed keywords with high value and low competition rates. Use Google's free tools, Bard, and Answer the public - it's all for free.

2 - Keyword Ideas

Pick up the keyword and search it. Open the first 3 articles and find:
<ul>
 <li>The opportunities to make your article better than it</li>
 <li>Gaps in these articles</li>
 <li>Similarities</li>
 <li>Structure</li>
 <li>Keywords</li>
</ul>

5 - TOP Analysis

After you publish, make an effort to help your article get backlinks:
<ul>
	<li>Create an ultimate guide</li>
	<li>Make visual content</li>
	<li>Publish research</li>
	<li>Create free tools or templates</li>
	<li>Find broken links</li>
	<li>Create reporter keywords</li>
	<li>Ask for guest posts</li>
</ul>

Links

Make it easy to understand the text. Make your article clear and concrete, avoiding difficult terms and jargon.
Use proven formulas, such as AIDA (Attention, Interest, Desire, Action).

6 – Use Copywriting Techniques

Understand the needs of your audience. You should answer the intent in the headline and the content of your article.
<ul>
 <li>Start by reading the first articles on the search page.</li>
 <li>The most relevant articles will appear at the top, regardless of the site's ranking.</li>
</ul>

3 - Define Search Intent

Analyze the competition rates for target keywords. This will help you find keywords for your articles with the best chance of ranking at the top. Use this <a href="https://ahrefs.com/keyword-generator">tool</a>, for example.

4 - Keyword Difficulty

Write an outreach newsletter. You can use <a href="https://myoneweek.substack.com/">Substack</a> or other methods. Make sure to use automation to personalize the letters. At the very least, use the subscriber's name.

9 – Personalized Email

You can find the best rivals and sites where they get backlinks. Consider publishing your links through their articles or even in comments.

10 - Compare Backlinks

Chat GPT can help create a draft or an outline, and you can also ask it to use keywords, make highlights, or even create a list of keywords.

7 – Involve AI

Think about SEO – free source of targeted traffic. Use it for your articles.

Here, you are going to learn how to write SEO optimized articles that will rank higher on Google and attract a lot of organic traffic for free

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How to Implement SEO

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