Quote by W. CHAN KIM - Deepstash

“Blue ocean strategy is not about finding a better or lower-cost solution to the existing problem of an industry. Instead, it is about redefining the problem itself.”

W. CHAN KIM

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Find a short Summary here - https://thetometreasure.blogspot.com/2024/08/blue-ocean-strategy-by-w-chan-kim.html

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