Expertise Meets Passion

An in-depth subject matter research makes your proposal impressive to the prospective partner. Content that is hurried and pieced together can be a turn-off, making the project less enticing.

If we are experts or specialists in the workflow and process, we might use that to our advantage. ...

Most psychologists view color therapy with skepticism and point out that the supposed effects of color are often grossly exaggerated. Also, one’s feelings about color are often deeply personal and rooted in their own experience or culture.

Much of the evidence in this emerging area is an...

Have you ever found it impossible to get a new device working, like the remote control of a new TV set? If so, you’re not alone. Many people have difficulties using seemingly simple everyday products and often believe that they themselves are the problem. In actuality, the problem is bad design.