The "frog"
It is your biggest, most important task, the one you are most likely to procrastinate on if you don't do something about it.
It is also the one task that can have the greatest positive impact on your life and results at the moment.
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Eat That Frog!
Your “frog” is your most important task, the one you are most likely to procrastinate on if you don’t do something about it.
If you have two important tasks, start your day with the biggest, hardest, and most important task first. Focus on completing it before you go to the next one....
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The first few hours after waking is the time when your brain is at its sharpest and you’re more likely to stay on task. That’s why you need to focus during early hours on the highest-priority items of your to-do list.
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