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The rise of social media has meant that we as a global population are more connected than we have ever been in the history of time....
A study conducted by the University of Copenhagen found that many people suffer from “Facebook envy”, with those who abstained from using the popular site reporting that they felt more satisfied with their lives.
Becoming more conscious of the amount of time you spend scrolling through other people’s online profiles could help you focus more on yourself and boost your self-confidence.
It’s so important for us to be able to communicate and forge personal connections with one another. However, it can be hard to do so when we’re glued to rectangular screens, becoming more acquainted with our friends’ digital facades than their real-life personas.
A study published in the American Journal of Epidemiology that assessed 5,208 subjects found that overall, regular use of Facebook had a negative impact on an individual’s wellbeing.
Studies show that the younger demographic wants restricted, private, secure and exclusive networks which cannot be thronged by unwanted people, like their parents.
These exclusive online social ...
Private messaging services like Facebook Messenger and Whatsapp are where private interactions happen and people are comfortable sharing details in private group messaging.
There are new applications like Tex-Rex, The Infatuation, or Community which are helping brands penetrate this private space.
Micro-communities are platforms where people gather around shared interests, beliefs or passions. Some examples are Facebook Pages and Groups, Instagram Stories, Slack and Youtube.
Brands can tap into this by partnering with influencers who have the kind of demographic they are targeting.
Introversion is how you’re wired, whereas social anxiety is something that is holding you back due to fear instead of a choice you're making.
Non-anxious introverts are...
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