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Changing the way someone thinks or acts requires confrontation. And people don’t usually like that.
But when you tell a story—something people connect with—it can change the reaction you get.
We are motivated to take action by 2 drivers:
I like movies and books. I eat the pizza crust. Coffee addict.
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How to Tell a Great Story
Principles to Remember
• Consider your audience — choose a framework and details that will best resonate with your listeners.
Dry information and stats don’t inspire people to make a change or listen to you.
We don't usually remember facts, figures or statistics. Storytelling is how you make your advice human, relatable and real.
Keep your story short and concise.
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Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.
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