The Halo Effect - Deepstash
The Halo Effect

The Halo Effect

It's a cognitive bias that makes us trust a person’s advice in one area of life simply because they are an expert in another area.

It’s like buying a Lincoln car because Matthew McConaughey drives one in a Superbowl ad. Or listening to a famous painter giving her grand plan for re-engineering society.

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ang_n

"An investment in knowledge always pays the best interest." - Benjamin Franklin

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