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Dismissing our dark side
We strive to see ourselves as 'good' and feel, deep down, that we are fundamentally honest and moral. We tend to dismiss the idea that darkness could lie within us.
Research shows that we avoid others who seem similar to us but 'bad' in some way, such as learning about a serial killer who happens to like the same movie or food as us.
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Fictional villains
When it comes to fictional villains, people are drawn to villains that are similar to them. This is because fictional villains are harmless.
But when watching fictional villains in a social context, people are less likely to identify with the villain, fearing they may be j...
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Immersion in fictional worlds
People feel comfortable exploring perspectives in fiction that would be too disturbing in real life.
Studies show that people who possess a specific trait seem more drawn to fictional villains who show the same trait. For example, intelligent participants were drawn to...
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Why we limit our lies
We like to see ourselves as honest because we have internalized honesty as a value taught to us. We generally place limits on how much we are willing to lie.
Information that matches our beliefs
We surround ourselves with it: We tend to like people who think like us; if we agree with someone's beliefs, we're more likely to be friends with them.
This makes sense, but it means that we subconsciously begin to ignore or dismiss anything that threatens our world views
Familiar Traits
Psychologist Carl Jung had once hypothesized that the traits we find irritating in someone else can tell us a lot about ourselves. Many studies have confirmed this insight.
We seem to be attracted to people who have similar positive traits as ours while being repulsed by people like us wh...
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