The law of the conservation of trust - Deepstash
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The law of the conservation of trust

Researcher Robin Dunbar says, on average, we can only maintain a trusted social group of one hundred and fifty people. We can change which people, brands, and ideas we trust, but the number stays the same.

We are exposed to an increasing number of brands each year, but with no more trust and attention to hand out. The result is a shift in how companies grow and how marketing works. Warren Buffett shows a change from "push" marketing to "pull" marketing. We are entering a trust shortage. The individuals and brands which are "long trust" will win.

38

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Future and Past for successful investors

Future and Past for successful investors

“The future will not be as good as the past but it doesn’t have to be.” This statement from Charlie Munger summed up his thoughts on public markets. Public market in the U.S. will not repeat the success of the late 90s in the 21st century.

Successful investors seem to focus on...

31

149 reads

A sustainable competitive advantage

A sustainable competitive advantage

Warren Buffett states that if you aren't willing to own a stock for ten years, don't even think about owning it for ten minutes.

Human nature is most concerned with short term loss aversion, not long-term gain seeking. Because we are so short-term oriented, it's an enormou...

40

259 reads

An ability (and willingness) to see truth’s absurd nature

It is an important skill to see the world as it is and not as we wish it should be.

None of the risks you take daily are likely to lead to death, but we act as though they would. An accurate understanding of reality is essential for producing good outcomes.

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166 reads

Context is king

Not many people have knowledge in their head both through a long life and reading widely, and across private industries, government, etc., to be able to form a broad perspective.

Taking your money and starting from the perspective of how to make a better tire will yield a very different re...

30

160 reads

Stick to your Circle of Competence

Charlie Munger once commented that "in order to disagree with somebody you must first understand their argument better than they do."

The most common way people lose money is to overestimate how clever they are and how much they know. Even after a fifty-year investing career, both...

36

146 reads

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pipge

Total food specialist. Friendly webaholic. Coffee fan. Proud analyst. Tv expert. Explorer. Travel nerd. Incurable beer advocate.

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The Law of the Ladder

The strategy to use depends on which rung you occupy on the ladder.

It is not all over if you fail to be the first in the prospect's mind. There are also strategies to use for No. 2 and No. 3 brands.

Not all products are equal. Your marketing strategy should focus o...

The Law of Unpredictability

Unless you write your competitor's plans, you can't predict the future.

Marketing plans based on what will happen in the future are usually wrong. One reason for marketing failure is the failure to forecast competitive reaction.

  • A short-term plan is to come u...

The Power Of Words

Words are tools for managing our bodies, even if we are not aware of it.

The words we listen to and hear all day have a wide-ranging effect on our brain, which in turn manages our organs and our body budget. The language network controls our heart rate and adjusts the gluc...

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