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Designing a culture

Designing a culture

When people have their first meditation experience with an app, the nature of the app influences how they understand meditation. For the vast majority, meditation apps = meditation. So they miss the real point of mindfulness this - as a way to experience the present moment.

123

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The positive in digital mindfulness

The positive in digital mindfulness

Digital mindfulness training could be effective in theory: it can be affordable, accessible, flexible, anonymous, empowering, and enjoyable. It might be in helping users see mindfulness as part of their lives. But when a meditation app becomes just another habit, like checking email, it...

133

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Seeking scientific validation

Seeking scientific validation

A handful of studies have been published on the efficacy of mindfulness apps, thanks in part to Headspace, one of the most popular apps in the field. In hopes of getting its app scientifically validated, the organization has partnered on more than 60 studies with 35 academic institutions. In the...

121

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The paradox of mindfulness apps

The paradox of mindfulness apps

Mindfulness disrupts unhelpful habits. If you get distracted easily or have addictions, mindfulness helps curb these habits. But, in contrast, apps become popular and profitable by getting users lightly addicted to repetitive use. So, can an app really treat addiction, or is it inhe...

149

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Not backed up by science

Not backed up by science

While popular, researchers say there is a serious lack of evidence to back up mindfulness apps, even though they are increasingly perceived as proven treatments for mental health. 

130

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Apps Are Changing Mindfulness

Apps Are Changing Mindfulness

  1. Most apps use a subscription model, that rely on user dependence—reinforcing, rather than breaking, habits.
  2. Apps encourage the idea that meditation is a solo practice, whereas in the past it was often learned in group settings.
  3. It’s always guided—somethin...

126

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Mindfulness And Simple Knowing

Mindfulness And Simple Knowing

Mindfulness is the act of being aware of our present experience in real-time.

Normally people start processing inside their minds what they experience, creating perceptions. At its core, mindfulness puts our attention towards the present moment, with kindness, empathy and interest...

Market Creation & Competition

Market Creation & Competition

In an emergent market, competitors are not a bad thing, as Tomasz Tunguz of Red Point ventures explains:

“At the early stages of market creation, the most threatening competitor isn’t the startup down the street. It’s non-consumption. Simply put, ...

Use Relaxation Strategies.

Use Relaxation Strategies.

In addition to deep breathing, learning relaxation strategies such as mindfulness, meditation, visualization, and progressive muscle relaxation can help you keep you cool when you find yourself getting angry.o

For example, mindfulness is an approach that encourages people to focus on the he...

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