Different Worlds Same Colors - Deepstash

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Colors evoke similar emotions around the world, survey finds

Different Worlds Same Colors

Some factors like language, culture, climate and history act as influencers of color perception.

  • The color white has an association with sadness in China due to it being worn at funerals, while yellow is linked with joy, in countries that don’t get enough sunshine.
  • Greece denotes sadness with the color purple, due to the Greek Orthodox Church associating this color with mourning.

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