Marketers often use color psychology to make you like their product.

• Organizations that want to portray dependability use the blue color, like HP, IBM or Dell.
• Companies that want to showcase the element of fun use orange, like Nickelodeon o...

Across the world, human beings have almost a universal perception of colors, based on their personality.

• Red is considered a bold and extremely visible color, and is perceived as exciting, energetic and passionate. People who are bold, adventurous an...

Some factors like language, culture, climate and history act as influencers of color perception.

• The color white has an association with sadness in China due to it being worn at funerals, while yellow is linked with joy, in countries that don’t get e...