Entrepreneurs played a key role in establishing the fitness industry - Deepstash
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Entrepreneurs played a key role in establishing the fitness industry

Some entrepreneurs and trainers played a vital role in the rising exercise culture.

  • Health clubs were popularized by the Vic Tanny Gyms chain.
  • Weight-lifting for women was popularized in the 1930s and 1940s by female-bodybuilder Abby "Pudgy" Stockton.
  • In 1974, the Equal Credit Opportunity Act paved the way for women to go out and sign up for exercise classes on their own.
  • In the '60s and '70s, exercise became a more accepted and celebrated pursuit.
  • The '80s and '90s saw the expansion of a conversation about diet and fitness.

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MORE IDEAS ON THIS

Exercise was not necessary until the mid-20th century

Exercise was not necessary until the mid-20th century

Most people didn't see exercise as necessary until the mid-20th century. Food scarcity meant people didn't overeat, and it didn't make sense to try to burn off the calories.

However, industrialization changed the nature of work and food production. Fewer farmers were doing physical labour...

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816 reads

Exercise is not a widespread hobby

The rise of exercise culture has that has led to fitness-focused New Year's resolutions does not mean people will exercise. Only 1 in 4 U.S. adults and 1 in 5 high school students meet the recommended physical activity guidelines.

The relentless optimism displayed each year in setting fitn...

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499 reads

The start of the exercise culture

The exercise culture in the U.S. only took off after World War II.

  • After a 1955 report showed that 57.9% of American kids failed one or more of six physical fitness tests - versus about 8 % of European kids - an executive order was issued to create the President's Council on Youth Fi...

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