Learn more about communication with this collection
How to use storytelling to influence and persuade
How to create a compelling narrative
How to structure your story for maximum impact
Once you introduce the character of the story, describe how things went awful for him/her, using emotions to draw your audience into your story. At the lowest point of the story, turn things around, describe how things improved, and end the story on a high note.
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In a famous TED talk, Nancy Duarte presents the structure of a presentation made famous by Steve Jobs.
Go back and forth between the two and end off with a …
First, you present a problem. Second, instead of presenting the “After”, you intensify the problem with emotional language. Finally,...
Set the stage of a problem that your target audience is likely to experience ( ...
One of the oldest and most straightforward storytelling formulas:
Once upon a time there was.... Every day, ... One day, ... Because of that, ... Because of that, ... Until finally, ...
The idea is to introduce a character or a group of character, describe their usual routine, present a twist that disrupts their daily lives, explain how they ove...
The star grabs your audience’s attention. The chain turns your audience’s at...
The Golden Circle is a narrative structure from Simon Sinek. His claim is can be used as a guide to vastly improve every aspect of your business or organization—from leadership and hiring, to product development, sales, and marketing.
Also known as Freytag’s Pyramid:
Dale Carnegie usues a more dramatic structure for storytelling
I like movies, reading books and tea. I also listen to a lot of podcasts.
How do great presenters tell their stories
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