Megan McDonald: Brand your site
Takeaway: Your website should be an extension of your author brand.
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Live your brand
Your personal brand should follow you everywhere you go. it’s easier when initially creating a personal brand to have your actual lifestyle and brand be one and the same.
It needs to be an authentic manifestation of who you are and amplify what you believe.
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Think about this: If you wanted people to describe you in a particular way, what would be a good way for them to describe you?Build a Personal Brand
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