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Steve Jobs and the Seven Rules of Success

7 Rules of Success

  • Do what you love. Passion is everything.
  • Put a dent in the universe. Jobs believed in the power of vision. Don't lose sight of the big vision.
  • Make connections.  People with a broad set of life experiences can often see things that others miss. Connect ideas from different fields.
  • Say no to 1,000 things. Say no to quantity, and focus on the quality of your best products.
  • Create insanely different experiences. The motive is to enrich lives, not just to move products.
  • Master the message.  Instead of simply delivering a presentation, inform, educate, inspire and entertain.
  • Sell dreams, not products.  Customers don't care about your product. They care about themselves. If you help your customers reach their dreams, you'll win them over.

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Steve Jobs and the Seven Rules of Success

Steve Jobs and the Seven Rules of Success

https://www.entrepreneur.com/article/220515

entrepreneur.com

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Steve Job's effectiveness boiled down to this:

He inspired team members first so that they were driven to live up to his exacting standards when the situation called for it.

Get this equation backwards and you will wonder why&...

The formula for being an inspirational driver
  • Know your "noble cause." Jobs understood that if teams don’t find their work meaningful, they perceive challenging directives from a leader as arbitrary demands rather than a call to sacrifice for a higher purpose.
  • Tell your story early and often. If you can’t weave your ideas into a clear, compelling story, those ideas remain abstract words likely to be forgotten.
  • Push, but within boundaries. Make sure you have a clear end point and time line in mind before you go into "push" mode. Intense work with no clear end in sight is demoralizing.
The concept of servant leadership
The actual term for a leader who upends the power pyramid to put others' needs first was introduced by Robert Greenleaf in his influential 1970 essay "The Servant As Leader" in 1970.
The 6 main principles of servant leadership
  1. Empathy. Give trusted co-workers the benefit of the doubt by assuming the good in them. It goes a long way toward instilling loyalty and trust in you from your team.
  2. Awareness. Care deeply about the welfare of the team members. Don't view them only as cogs in a machine.
  3. Building community. Build community where both employees and customers can thrive.
  4. Persuasion. Rely on persuasion rather than coercion to create internal motivation required to complete the task effectively.
  5. Conceptualization. Servant-leading entrepreneurs focus on the big picture and don't get overly distracted by daily operations and short-term goals.
  6. Growth. Care passionately about the personal and professional growth of each member of the team.
Steve Jobs did not fit the norm

Steve Jobs has always been considered an anomaly in management: his leadership style was something to admire or to criticize, but definitely not to replicate. 

He was navigat...

Apple’s approach to innovation

It puts people at the center. But it is definitely not user-driven: it does not listen to users, but makes proposals to them. Customers do not buy Apple's products because of utility or functionality.

Apple products are more meaningful to users. The products have great design - and identity. 

Managing by meaning

Is recognizing that people are human: they have rational, cultural, and emotional dimensions, and they appreciate the person who creates a meaning for them to embrace. For Jobs, design was not only beauty, but creating new meanings for users.

He also offered meaning to his employees - they worked hard on visionary projects, striving to meet targets and to satisfy their leader's maniacal attention to detail, because he infused them with a sense of mission: Apple had to leave a mark in the world of computing, improve people's lives, be bold and, of course, "think different."

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