Surround yourself with right cues

Most of the time we assume that to take a certain action, we need to have an incentive. You hear people say this all the time: “I need to get motivated.” or “I need to have a good reason for doing X.”

Environment design paints a different picture. It proves that our choices and preferences can be crafted by the environment around us. Suddenly, it becomes apparent that we don’t need to be motivated or incentivized to take action — we simply need to be surrounded by the right cues.