.... refers to the study of how social and psychological factors (decisions made by an individual, institution or business) can affect the market and its resources.

Behavioral Economics

Written by Scott Adams, is an 'infamous' comic strip that shows a humorous look in office life, but also manifests lessons on behavioral economics.

Dilbert

Confirmation bias is when you actually seek out evidence to support a predisposed belief. In this strip, Dilbert's boss believes that his managerial skills can affect the company stock. His belief is later reinforced, mostly by coincidence. However, because he was affected by bias he mistook the research as confirmation.

A Lesson in Confirmation Bias

Dilbert’s boss shows overconfidence by assuming that all management is – himself included – above average. This is hardly the truth, in general. As for Dilbert’s boss, he completely misses the jab attacking his math skills because he’s too focused on himself.Overconfidence of bosses can end up putting their companies in risky ventures. We all need to take some time to cool our egos and look at the world around us more realistically.

A Lesson in Overconfidence

Sometimes, it is hard to let go of something valuable without realizing that letting go is greater than we think. Sometimes, a loss can feel more powerful than a gain of the same magnitude and vice versa. Considering the pain of a loss – or euphoria of a gain – can weigh heavily on future decisions it can cause more harm than good.

A Lesson in Loss Aversion

Framing refers to how a person makes decision depending upon how the information is presented. Framing effect is often used in marketing to influence decision-makers and purchases.You can use this strategy to engage customers to buy your products. But depending on how you frame your messages, it can also be used to make the best of a bad situation.

A Lesson in Framing

Believe it or not, you can learn a lot from fiction. Some might say that's because fiction often imitates real life. Of course, that doesn't necessarily help explain why some of the silliest comic strips have lessons embedded in them.

A Lesson in Loss Aversion

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