Our Reaction To A Name

When we hear a name, our belief patterns, assumptions, biases and prejudices provide us with cues that can affect our judgement, and may or may not be factually correct.

This even leads to gender bias, as female names tend to have softer, timid sounds, indicating smallness.

Various studies prove that the unconscious judgments based on the name sound have no consistency when factually checked, and only exist in our minds.