4 Stages of Creative Control
- Preparation: you’re learning everything you can about the problem.
- Incubation: you’re allowing your unconscious mind to work on the problem.
- Illumination: the solution comes to you. It doesn’t tend to happen while you’re sitting at your desk. It might be when you’ve just woken up.
- Verification: you ensure that the idea meets up to your standards. Does it solve the problems you identified during the Preparation stage?
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