We all instantly see through a "just checking in" email

We all instantly see through a "just checking in" email

A check-in is an indirect request for our time or attention, and we find ourselves wishing the sender had gotten straight to the point.


There is no one-size-fits-all alternative to "just checking in" and It’s not a new phrase you need but an entirely new strategy.

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Just Checking In: 7 Better Ways to Follow up on Email

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MORE IDEAS FROM THE ARTICLE

Even when you’re ultimately trying to get something, it can be helpful to give something useful as a lead-in.

Example: Are you still looking for solutions to convert [company] website visitors to subscribers? I read a great article this morning about the power of using quizzes to ease visitors into your sales funnel, and I thought you’d appreciate a link. Do you have a few minutes Tuesday at 2:30 Eastern to chat about it?

If you're networking or pursuing a sale, use this approach and the approaches that follow. Conclude with a CTA that points your contact at the next step.

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It’s likely you and your contacts and sales leads have some common interests. When a contact or their company posts something relevant to you, that’s a perfect reason to check-in.

Example: I read your blog post about email funnel strategies yesterday. I liked what you had to say about building trust with new subscribers. That’s the email marketing philosophy we embrace at ABC Consultants, too. I’d love to meet for coffee this week to talk about potentially working together. Are you available Thursday at 10:30 a.m.?”

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Emails get lost in busy inboxes. It happens. Your contact might appreciate a reminder that there’s still an open email chain needing attention.

Example: Did this thread get buried? I wanted to make sure things were still in progress. Let me know if you need any help.

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There’s no better way to network than going to events, so why not invite your most valuable contacts to join you?

Example: I was making plans to attend the Great Big Event the weekend of July 7th and it occurred to me you might be interested in going. If you decide to register (or you already have), let me know so we can get together for coffee or lunch. I hope to see you there!

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It never hurts to mention the connections you and your contact have in common as long as they’re relevant to the ongoing conversation.

Example: I had lunch with Kylie Larson yesterday and your name came up. (All good things!) She said your team is still looking for the right project management tool. I wondered if [software] is still on your radar. I could set you up with a free trial account. Then we could meet for a 15-minute video walk-through so you can see if [software] is the best solution for you. Should I make that happen?

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Use the request for a status update as a call-to-action, and make it time-sensitive so you’re more likely to get a response.

Example: I’d love to hear how things are going with the Great Big Infographic design brief. Could you give me a quick status update by end-of-day?

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If you’re concerned that a task may have fallen through the cracks, start with a little context. It can be helpful to explain why the task is important to you, too.

Example:

Last Friday, we talked about growth strategies over lunch, and you shared some thoughts. You offered to put together a list of project ideas for further brainstorming. I’ve been excited to get your input. Have you had a moment to jot those ideas down?

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RELATED IDEAS

The way we follow up on email

In follow up emails, the phrase “Per my last email,” can be avoided, as it can sound a bit rude.

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5 Better Ways to Follow Up Than "Per My Last Email"

themuse.com

  1. When you are walking or driving, use apps like Talkler to read your email to you and be able to reply with voice messages or delete emails.
  2. Trying to read email while doing other things often leads to interruptions and rereads. Avoid that by quickly moving messages that require responses to a “tasks folder” and forwarding or deleting the rest. If you are out of time to do this, only try again when you do.
  3. Set up filters to automatically sort emails whenever possible.
  4. A signature that informs you’re answering from a phone makes typos and late answers more acceptable.

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4 Simple Ways to Manage Email on Your Phone

themuse.com

Welcome E-mail

The primary purpose of the welcome email is to confirm registration and welcome the new subscriber aboard. The welcome emails will show them the kind of company that you are. Moreover, it's the friendly message that will establish your relationship with them.

Welcome emails are critical to a successful relationship. These e-mails can hook a new subscriber with a single word, image, or personalization tactic. This could also include special offers and deals. 

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What Is a Welcome Email, and How Do You Write One? - business.com

business.com