Kimberly Trevino (@kimtrevi) - Deepstash

Kimberly Trevino

@kimtrevi

Recruitment consultant

13 Followers

121 Following

🥉 3 in

+9 more

66 STASHED IDEAS

recently stashed about

66 PUBLISHED IDEAS

stashed 248 times

Misinformation Vs Disinformation

Misinformation is generally spread without malice or intent. Disinformation, on the other hand, is generally organized and has a specific outcome in mind.

For example, during school days, the misinformation heard around Beef Jerky Sticks containing earthworms became so widespread that even now there are thousands of Google searches for the topic and the company even had special hotlines to handle questions.

4

STASHED IN:

16

Essential Questions to Ask an Early Stage VC (so you don't have to ask later when it's awkward):

  • What price is it OK to sell at? Ask this later in the process.
  • When and if will you write us another, second check if we need one? Start-ups often need some extra money. What will it take to earn a second check?
  • What will you do to help us raise the next round? Pick seed investors that can deliver the next round for you.
  • What if we fail? Just ask to know.

STASHED IN:

4

Correlation Ventures was the first fund to be marketed with the data angle.

They aim to be the dream co-investor for teams looking to fill out a round.

They use analytics and get to a decision in less than two weeks, which is impressive — as their portfolio is, given they’ve made more than 160 investments.

STASHED IN:

2

Here's how Airbnb think about service past 5 stars:

  • 5-star service — You leave the airport, go to the Airbnb, your hosts are in the house and let you in.
  • 6-star service — All of the above + your host picks you up at the airport. 
  • 7-star service — All of the above + more to make you feel welcome.
  • 8-star service — Your hosts make you feel honoured for coming. 
  • 9-star service — The moment you step off the plane your hosts do way more than what you'd expect. 

STASHED IN:

2

Per-seat pricing

The problem with per-seat pricing is that it by definition makes your biggest customers your best customers. With money comes influence, if not outright power. And from that flows decisions about what and who to spend time on. There’s no way to be immune from such pressure once the money is flowing. The only fix is to cap the spigot.

Because whether you enjoy what you do depends not just on what kind of product you’re building but who you’re selling to as well.

1

STASHED IN:

1