Keep reading for FREE
The tech giant, which changed its name to Meta last month, plans to invest $10 billion this year to develop products that support augmented and virtual reality — a robotic hand , high-tech VR glasses and sophisticated software applications, to name just a few. Analysts expect the company to spend at least $50 billion to achieve its promise of a virtual reality future.
Google Cardboard might be the most successful VR project in history. In 2014, what was then the world's largest tech firm asked millions of people to strap their smartphone to their face with a piece of cardboard. Google says it shipped "tens of millions" of foldable headsets and Google Cardboard apps were downloaded over 160 million times. It wasn't the highest-resolution, or high-tech, experience but the strategy helped introduce millions of students and aspiring developers to virtual reality.
Microsoft announced the Hololens mixed reality glasses in 2015. Rather than flood the consumer market with marketing hype, Microsoft quietly launched Hololens a year later as an industrial manufacturing tool targeted to a select group of enterprise firms. The $3,000 commercial suite shipped with a professional edition of Windows, with extra security features and software to aid application development. The second iteration had a better set of cameras and lens mounts allowing for more precise operation, and offered a broader range of software capabilities including industrial applications .
If you believe the rumors, Apple has been on the cusp of releasing AR glasses for years . The iPhone maker released ARKit , the developer framework for creating augmented reality applications for Apple devices, with iOS 11 in 2017. According to the tech website The Information , Apple held a 1000-person meeting in 2019 to discuss AR on the iPhone and two potential future products, the N421 smart glasses and N301 VR headset . Analysts now speculate that Apple is gearing up to release AR products in 2022 and beyond.
Valve's Index headset is arguably the most robust consumer virtual reality product on the market. The high-resolution screen is smooth, and the controllers offer unmatched control inside virtual reality and gaming environments. The Index is also integrated with Value's Steam video game marketplace, which means the device is already stacked with compatible content.
Although the idea of virtual reality was partially inspired by science fiction novels , Big Tech's modern vision of an AR and VR future is directly inspired by Magic Leap. Founded in 2010, the company raised over $500 million in 2014 from companies like Google and chip maker Qualcomm. In 2015 the firm released a stunning video that purported to demonstrate the product's technology. But skeptics questioned the technology and the eventual product was panned .
MORE LIKE THIS
Ready for the next level?
Read Like a Pro
Explore the World’s
Take Your Ideas
Just press play and we take care of the words.
No Internet access? No problem. Within the mobile app, all your ideas are available, even when offline.
2 Million Stashers
Best app ever! You heard it right. This app has helped me get back on my quest to get things done while equipping myself with knowledge everyday.
Great interesting short snippets of informative articles. Highly recommended to anyone who loves information and lacks patience.
This app is LOADED with RELEVANT, HELPFUL, AND EDUCATIONAL material. It is creatively intellectual, yet minimal enough to not overstimulate and create a learning block. I am exceptionally impressed with this app!
Don’t look further if you love learning new things. A refreshing concept that provides quick ideas for busy thought leaders.
Brilliant. It feels fresh and encouraging. So many interesting pieces of information that are just enough to absorb and apply. So happy I found this.
Even five minutes a day will improve your thinking. I've come across new ideas and learnt to improve existing ways to become more motivated, confident and happier.
I have only been using it for a few days now, but I have found answers to questions I had never consciously formulated, or to problems I face everyday at work or at home. I wish I had found this earlier, highly recommended!
Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.
Read & Learn
Access to 200,000+ ideas
Access to the mobile app
Unlimited idea saving & library
Unlimited listening to ideas
Downloading & offline access
Claim Your Limited Offer
Get Deepstash Pro
75% OFF | 1-Year Pro Subscription