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All You Need Are a Few Small Wins Every Day

All You Need Are a Few Small Wins Every Day

We have a false picture about how success happens.  Because we often see only the results and almost never the process of things, we tend to think that the finished product—a book, being in shape, being wise—is impressive, and therefore the process by which that event was created must have been equally brilliant. 

In fact, it’s usually the opposite. 

Success, like the proverbial sausage, is much less pretty when you see how it’s made. 

I make no pretensions about being wise or in shape, but I do know books well. I also remember equally well how I thought authors created them back when I was solely a reader. I assumed it must be some magical, special process.

If only that were so…

The single best rule I’ve heard as a writer is that the way to write a book is by producing “two crappy pages a day.” It’s by carving out a small win each and every day—getting words on the page—that

a book is created
. Hemingway once said that “the first draft of anything is shit,” and he’s right (
I actually have that on my wall as a reminder

While it would be wonderful if books could be created through raw genius, if we could spit fire each time we sat down at the keyboard, that’s not how it goes. Instead, the best writers have routines that put their asses in the chair and create opportunities to move the ball slightly forward each day. Enough of these small actions strung together—reviewed, dissected, iterated upon—produces publishable work. 

It might even produce things that sell like crazy or take people’s breath away.

That might be less glamorous, but the upside is that it means it’s much more accessible. 

Businesses are also built by humble means—good ones, anyway. Sure, the WeWorks of the world get all sorts of attention for their ambitious plans for taking over the world, and their stratospheric valuations can make it seem like a viable strategy. But just as often, these companies collapse or implode, and in the end not even the bones or foundation remain… because they never existed in the first place. They were fictions, created in a flash while no one was watching.

Trees that grow tall and live long grow slowly—especially at first—but then grow steadily. They may be underground a long time, and a vulnerable sapling for longer still, but like a good idea or a new habit, once the roots are in, they’re hard to dislodge. So it goes with businesses and net worths. Plutarch tells the story of a rich Delian ship-owner who was asked how he built his fortune. “The greater part came quite easily,” he said, “but the first, smaller part took time and effort.”

How does that work?

Creating anything of consequence or magnitude requires deliberate, incremental and consistent work. At the beginning, these efforts might not look like they are amounting to much. But with time, they accumulate and then compound on each other. Whether it’s a book or a business or an anthill or a stalagmite, from humble beginnings come impressive outcomes.

A friend of mine, Pete Williams, once surprised me with a stat a few years ago:

10% improvements
across just, say seven, categories in a business would combine to mean doubling your profits. 

This is the approach that I apply to my writing, to my business, and my personal life: When I am not creating, I look for areas I can make small tweaks. How can the subject lines of my emails be better? Could my art be better? Where do I have leaks (of time, money, energy) in my business? Are there habits or systems that are holding me back? What groundwork can I lay now that might come in handy in the future? What investments can I make? What deals can I make (or renegotiate) to improve the health of my finances or the quality of my products?

In one of his most famous

letters to Lucilius
gives a pretty simple prescription for the good life. “Each day,” he wrote, “acquire something that will fortify you against poverty, against death, indeed against other misfortunes, as well and after you have run over many thoughts, select one to be thoroughly digested that day.” 

One gain per day. That’s it. 

George Washington’s favorite saying was “many mickles make a muckle.” It was an old Scottish proverb that illustrates a truth we all know: things add up. Even little ones. Even at the pace of one per day. 

The Stoics
believed it was the little things that added up to wisdom and to virtue. What you
. Who you studied under. What you prioritized. How you treated someone. What your routine was like. The
you underwent. What rules you followed. What
you cultivated. Day to day, practiced over a lifetime, this is what created greatness. This is what led to a good life.

“Well-being is realized by small steps,”

would say looking back on his life, “but is truly no small thing.” Which is why today and every day, you need to think about those
little things
. They are worth sweating. You need to
create good habits
. You need to stick to your rules. You can’t make excuses to yourself, saying “Oh, this doesn’t matter.” 

Because it adds up. Because it determines what you’ll accomplish, and what you won’t. Most important, it determines who you are.

No longer naive about the process, today I focus on

improving a little bit every day
, personally and professionally. I know that cumulatively this has enormous impact. It’s not as sexy as transformative reinvention or bold, risky bets, but it’s dependable and it works. It’s something I control. 

No one can stop me from showing up. From getting better in the areas that most people don’t pay attention to. From what I do when nobody’s watching.

called it fueling the
habit bonfire
. That’s what I try to do day in and day out. 

Even this article is an example. How it turned out is a far cry from where it started—as an idea on a notecard, to an item on my to-do list which became a commitment I honored, which became a piece I spent time on across several days, which I returned to when I had tweaks and improvements, which was edited by a team, and then finally published.

Is it the best thing ever written? Absolutely not. But I am better for writing it, and it is better for the work I put into it, and the piece I write next will be better still. 


Key Ideas

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A Little Win A Day

A Little Win A Day

Success is like that proverbial tasty-looking sausage, which is less appealing once we know how it is made.

Success in anything is made up of a daily grind and is a sum total of small wins.



Building Success

Entire books can be completed by simply writing ‘two crappy pages a day’, but do remember that the ‘first draft of anything you write is shit!

Sudden success, if any, is a flash in the pan, and a tree whose roots aren’t deep cannot stand tall for long.


Win Bigly

A business statistic shows that just a 10 % improvement across seven categories of business results in a doubling of profits for the company. Small changes spread wide, resulting in big wins.

Small tweaks in our lives, our email subject lines, our handwriting and art, decreasing our procrastination time, saving money time and energy can have an overall profound impact.



“Each day, acquire something that will fortify you against poverty, against death, indeed against other misfortunes, as well and after you have run over many thoughts, select one to be thoroughly digested that day.”



Small Steps, Right Direction

If we stick to our rules and keep progressing in small steps, we reach our destination, if the direction is right.

All we have to do is improve a little bit every day.



How we perceive philosophy

How we perceive philosophy

When most people think of philosophy, they believe philosophers simply argue about arguing. Philosophy is viewed as impractical and irrelevant to current issues.


Bertrand Russell

Bertrand Russell

"Science is what you know. Philosophy is what you don’t know."

Defining philosophy

Philosophy is examining our understanding of reality and knowledge. Philosophy consists of three major branches:

  1. Metaphysics - What is true about existence.
  2. Epistemology - How we can know that it is true. Epistemology has given us science, logic/reason, economics, psychology, and other theories of knowledge.
  3. Ethics - What actions we should take as a result of this knowledge. Ethics contains concepts such as democracy, human rights, the treatment of animals, and the environment.

When you order your thoughts into a coherent belief system, you are engaging in philosophy. To criticize philosophy, you must rely on philosophy.

This Day Is Your Entire Life

This Day Is Your Entire Life

What we are doing today, how we master the present day and how good we are in living each day, is the key to master your weeks, months, years and your entire life.

We start our days acc...

Today Is The Future

Most people keep planning, visualizing and imagining their future life as if they are watching some other person live it. That person is you. If you intentionally live each day, perfecting and maximising your vision of the future, instead of killing time or just living a bread and butter, day-to-day existence, you steer your life towards the direction you want.

We need to act like the person we wish to become, as we are what we do all day.

What Your Brain Needs To Thrive

  • Nutrition: We are what we eat, and having a good nutritious diet, full of green vegetables, nuts and seeds goes a long way. Avoid processed foods at any cost.
  • Oxygen: or fresh air is a primary need of the brain. Any daily exercise routine is best for brain health.
  • Information: The brain needs information to process, preferably high quality and diverse. Active learning, along with continuous mental challenges that get the cylinders firing is the way to nourish the brain and form connections. True learning reframes our entire mental model and helps the brain evolve.
  • Love: What keeps us happy and healthy is good, loving relationships, and the care and touch of loved ones.

Weak Words Used Often

Every word you use while working expresses something about your personal brand, your confidence, state of mind, authority and knowledge. The verbs that we put in sentences are key to our ima...


We use "I think: often while at work, but it's a dysfunctional addition to a start of a sentence, that while ok to use occasionally in trivial situations, is to be avoided in meetings or one-on-ones. 

Try replacing it with "I'm confident".


When we use "I need" at the start of a sentence it sounds like pleading rather than empowered. It makes us sound needy.

Swap "I need" with "Please" to sound polite and confident.