Ideas from books, articles & podcasts.
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3 ways to make your ideas better, by simplifying them.
by Chip Heath
The lead is the journalist term of the core of your idea, if you want you idea to last, put the lead first, and there get into more detail.
Be careful of putting Your core idea last and ask yourself, after the first slide/ First minute of the pitch, will the person listening to you underst...
“Emojis for texting is like facial expression for conversation.”
By using analogies, we connect our idea to other people’s knowledge, which makes the idea extremely clear. Instead of building our statement from nothing, we start with a vision and build upon it.
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