When you see someone is driving a nice car, you rarely think, "Wow, the guy driving that car is cool." Instead, you think, "Wow if I had that car people would think I'm cool." Subconscious or not, this is how people think.

There is a paradox here: people tend to want wealth to signal to oth...

There is an iron law in economics : extremely good and extremely bad circumstances rarely stay that way for long because supply and demand adapt in hard-to-predict ways.