Curated from: Sid Warrier
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You might have known this unlike me, but I recently found out that
We think dopamine gets released whenever we reccieve a reward.
However, it doesn't work that way.
Suppose you're in front of a slot machine wherein as soon as you pull the lever and you see 7 popping up as first digit ,
Your brain has already anticipated the reward of you getting all Sevens and you've already got that dopamine hit. Now it is immaterial whether the next two numbers are 7 or not.
You are destined to pull the lever for the second time the moment the first 7 popped up.
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When you're on your social media you see first post on your wall you felt good however, dopamine had already got released moment you clicked the app icon
When you've walked past the first post and you're about the reach the second that's where comes another hit. It's immaterial whether the second post is exciting enough or not. You have already desired to see the third post just like you made a desire to run the slot machine for another time.
Its crazy how social media apps are designed in a way that you never see just one post in one frame and there's always a teaser of the next to keep scroll
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