Obsessed - Deepstash
Cracking the Interview

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EMILY HEYWARD

It's about recognizing what people want, and serving it up simply and succinctly.

It's about removing the mental and physical clutter created by unnecessary choice.

EMILY HEYWARD

4

122 reads

EMILY HEYWARD

"Problems are the most effective springboard for innovations."

EMILY HEYWARD

3

111 reads

EMILY HEYWARD

"The approach that works best on a website or a billboard is likely not the same as what works best on Instagram, and vice versa."

EMILY HEYWARD

3

95 reads

EMILY HEYWARD

"As much as people claim they want excitement and freshness, it's hard to change ingrained behaviors."

EMILY HEYWARD

3

101 reads

EMILY HEYWARD

Everything we do as humans, whether we know it or not, is ultimately motivated by knowledge of our own mortality.

EMILY HEYWARD

4

108 reads

CURATED BY

andy_hauptli

Producer | Director | Development | Artist

CURATOR'S NOTE

Obsessed by Emily Heyward provides a series of suggestions and considerations for brands hitting the market. Heyward also explores nuances of human behavior and exhibits them through a series of chapters and case studies in marketing.

Curious about different takes? Check out our Obsessed Summary book page to explore multiple unique summaries written by Deepstash users.

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