Learn more about books with this collection
How to showcase your skills and experience
How to answer common interview questions
How to make a good first impression
It's about recognizing what people want, and serving it up simply and succinctly.
It's about removing the mental and physical clutter created by unnecessary choice.
4
127 reads
"The approach that works best on a website or a billboard is likely not the same as what works best on Instagram, and vice versa."
3
98 reads
"As much as people claim they want excitement and freshness, it's hard to change ingrained behaviors."
3
104 reads
Everything we do as humans, whether we know it or not, is ultimately motivated by knowledge of our own mortality.
4
110 reads
IDEAS CURATED BY
CURATOR'S NOTE
Obsessed by Emily Heyward provides a series of suggestions and considerations for brands hitting the market. Heyward also explores nuances of human behavior and exhibits them through a series of chapters and case studies in marketing.
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Curious about different takes? Check out our Obsessed Summary book page to explore multiple unique summaries written by Deepstash users.
Other curated ideas on this topic:
6 ideas
Obsessed: Building a Brand People Love from Day One
Emily Heyward
22 ideas
The 22 Immutable Laws of Branding
Al Ries, Laura Ries
18 ideas
Brand.new
Jane Pavitt
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