There's only so much planning you can do. You will learn more by starting on your own journey and learning along the way than trying to learn everything from other people's experiences on the internet.

It's important to balance thinking and doing.

Not sharing your goals and plans before actually executing them helps to avoid the pressure of performing well from the very beginning.

Additionally, growing your own brand and following organically could help develop your own skills to go reach a bigger audience.

Have a deadline that means something to you.

This could help motivate you to get started and push yourself to do what you want to do.

Keep your expectations moderate. Since you're starting out, it is inevitable to be slow at the beginning.

For flat paper goods, it's good to make use of untracked shipping options like letter mail to make it cheaper. This also helps to entice the public to order from you.

To open with many products could mean that the "highest possible order total" is greater.

From a practicality standpoint, if you're selling physical products, packing orders take a long time. So if you're packing more items, it is more rewarding to pack more orders for the amount of effort you're putting in.

Know the pros and cons of the options available on where to sell your products. Whether through your own website, Etsy, or any other selling platform.

Streamline your packaging. Balance having a pleasing package with practicality.

If you want to grow and scale your business, you cannot put all your time in packaging a few orders.

With digital products, there is no need to worry about keeping an inventory or packing every order that comes in.

Make a content calendar to help you stay consistent. Without it, creating content could burn you out and make you run out of ideas.

With a content calendar, you could create your posts and products by batch on a certain date and you will ideally have posts and products ready to go when you need them.

Choose a platform (either YouTube or Instagram) that is in line with your current lifestyle.

Whether it performs good or bad, don't be too happy or disappointed.

Learn from the analytics but do not dwell on them and move on to create your next post or product because ultimately, that is what's going to make you forward and lead to progress.