Writing for social media: top tips

You have a huge rivalry in social media, so you should win it. 

How? Here are some ideas: 

• Tell a story, make examples
• Find a response from pains and problems 
• Elicit emotions from the start of your post 

Involving your audience in interactions is key to creating a successful post on social media. It can help you reach a larger audience.

To gain comments, you should:

• Ask for questions or opinions.
• Provoke a discussion.
• Respond to all comments and engage in conversations.
• Start the conversation by writing the first comment yourself.
• Incorporate gamification elements. 
• Write emotionally.

What Kind of Content Do People Tend to Share?

• Compilations – the more massive, the better.
• Super useful and helpful: guides, life hacks, books, summaries.
• Unusual and controversial: opinions, memes, stories.

It's the key to attracting your audience. Without outstanding illustrations, your readers won't even get to the text.

• Use good photos.
• Use metaphors.
• Don't forget about quality.
• Don't use primitive images from a Google search.
• Sometimes, you can use gifs.
• You can also use videos.
• Or illustrations, comics, or memes.
• Or just a banner with text.
• Or a schema or infographic.

Writing for social media should be more simple that for an official documents. You could joke, make references to pop-culture, answer for trends and so on 

As usual, you should make accents. What could you use on social media? 

• Emojis ✅✅
• Empty Lines
• Bullets and Dashes
• Illustration

Here are ideas about managing reader's attention

Hashtags are not the panacea for gaining an audience. You could use hashtags to:

• Navigate between categories
• Create a flashmob
• Hold contests