We live in an era where more isn't enough any longer. We tend to crave for more and we're made to believe that it is a good thing.
While we crave for more content, we often forget to check the quality of the content nowadays because we are told that constant consumption leads to more productivity which leads to more efficiency and results to more predictability which they can use to make us want to consume more. We are drawn to quantity because we feel that it is real and tangible.

More Isn't Always Better

We spend a lot of time doing things without understanding the reason why we do them. Sometimes we lose our purpose, however you can always rediscover your self and try again.
Ask yourself these questions to recognize whether you're hunting for quantity or honing your quality:
<ul>
<li>Why am I doing this?</li>
<li>What am I doing?</li>
</ul>

Developing Your Creator Mindset

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 </div></div><img alt="twitter sharing button" src="https://platform-cdn.sharethis.com/img/twitter.svg" width="16" height="16"><div dir="ltr"><div data-network="twitter" dir="ltr">
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 </div></div><img alt="pinterest sharing button" src="https://platform-cdn.sharethis.com/img/pinterest.svg" width="16" height="16"><img alt="email sharing button" src="https://platform-cdn.sharethis.com/img/email.svg" width="16" height="16"><img alt="sharethis sharing button" src="https://platform-cdn.sharethis.com/img/sharethis.svg" width="16" height="16">We live in a world obsessed with the analytic construct of volume. We continually crave more, more, more.&nbsp;We’re in a constant cycle of more.&nbsp;We are told this cycle is good.&nbsp;More productivity, more efficiency, and more predictability are what we crave so that we can get even more.&nbsp;&nbsp;But more of what exactly?When looked at analytically, volume becomes a mindset that champions more but has little regard to what that more might be. It may be that, yes, you are getting more—but it may be more waves that are battering your boat. Or more wind taking you off course. Or more issues thrown in your way.More isn’t always necessarily better.But when looked at creatively, volume becomes an antiquated relic that champions only what is quantifiable, missing out on a whole host of other things that creativity sees as more important—like the&nbsp;quality&nbsp;of more, which is really the founding cornerstone of the new 21st-century economy.But time and time again, we are instead drawn to quantification that we can touch and feel. And volume being the pursuit of more is something we constantly seek and desire, because we feel it is tangible.&nbsp;We feel it is real.&nbsp;We crave its multitude.&nbsp;&nbsp;However, the endless worship of the analytical and quantifiable takes us away from creativity in any real sense.&nbsp;While we are on an endless search for more and more, the casualty is any meaningful development of a Creator Mindset.This quest for volume and quantity clouds our vision when we try to think creatively. So instead, to become more creative in all that we do, we need to shift our focus away from&nbsp;quantity and onto&nbsp;quality.&nbsp;The quality of what we are doing is far more important than the quantity of what we are doing.&nbsp;Quality is the only scalable product which will ensure a Creator Mindset, no matter what you do.&nbsp;If you scale quantity, you end up making a lot of nothing.&nbsp;But scaling quality is a sure way to embrace creativity in your career or business.&nbsp;&nbsp;With the quest for more, more, more so ingrained in us, how can you recognize when your hunt for quantity and volume overshadows your drive for quality and creativity? Taking a quick gut check can help. No matter what your career or what type of business you are running, here are a couple of questions to ask yourself to ensure a Creator Mindset blooms:1.&nbsp;Why&nbsp;am I doing this?So much of our time and energy is spent producing volume that the reason we produce it in the first place is outside the realm of our understanding.&nbsp;We are just ‘doing’. The ‘why’ is essential because without the why, we are just doing for doing sake. There has got to be some reason in the first place we are doing what we are doing.&nbsp;And that reason will unlock the creativity we have traded for blind repetition.&nbsp;&nbsp;Stop for a moment and ask yourself&nbsp;why. For example, why do I own this landscape business?&nbsp;Is it to trim trees and hedge bushes?&nbsp;Or is it to mow lawns?&nbsp;I doubt it. I am certain there is a far greater reason you are doing what you are doing than the activity of your labor.&nbsp;It is the magic that drew you to that profession in the first place.&nbsp;You need to rediscover the reason creatively.&nbsp;And when you look at your career or company creatively, that reason will yield quality to your approach.&nbsp;You just need to remember enough of what got you there in the first place to uncover it.&nbsp;&nbsp;Sometimes, what we are doing has lost its purpose; without creativity, it simply becomes a multiplication of all that has come before it.&nbsp;The why of what you are doing comes from who you are creatively. It is up to you to rediscover it.2.&nbsp;What&nbsp;am I doing?Are you stuck in endless meetings all day that seem to go nowhere? Most of us feel that way from time to time, especially in these days of group Zooming.&nbsp;Are you focused so much on the day-to-day details that you’ve lost touch with the meaning of your work?&nbsp;Or does the pursuit of volume and quantity overwhelm you?&nbsp;It’s easy to get bogged in the small stuff that doesn’t seem to matter in a big-picture initiative—that is, continually working in the business instead of on it.A brief look at the ‘what’ behind the execution can lead you closer to a Creator Mindset and a focus on quality.&nbsp;For example, if you are a nurse, what is it that you do?&nbsp;Most think that it’s providing care or administering initiatives and so on.&nbsp;What you are executing can seem like an unconnected series of details—a shot here, a check of the IV there—a daily routine that seems like an endless blur. But if you really look at the ‘what’ of what it is that you do, you will tend to find greater meaning in connecting the work into purpose. Maybe you are a patent advocate—or maybe you are a patient communications manager who helps connect the patent journey throughout the hospital stay.&nbsp;&nbsp;No matter what the ‘what’ is, if you look at it creatively, you will tend to shy away from quantity and volume and latch onto quality and meaning.By taking these two rather simple steps, we can help control an otherwise out-of-control appetite for quantity and more, more, more. If we stop to think about what that ‘more’ just might be, we can unleash creativity. Because any approach to creativity has to have both a ‘why’ and a ‘what’ factor in order to reach creative solutions that the analytical mind alone cannot provide. And in that solution, there will be a newfound wealth of quality, meaning, and, yes, creativity.&nbsp;————Nir Bashan&nbsp;is the founder and CEO of The Creator Mindset LLC, where he teaches business leaders how to harness the power of creativity to improve profitability, increase sales, and make work more meaningful. His clients include AT&amp;T, Microsoft, Ace Hardware, NFL Network, EA Sports, and JetBlue. He received a Clio Award and an Emmy nomination for his creative work on albums, movies, and advertisements, and was one of the youngest professors ever selected to teach graduate courses at the Art Center College of Design in Pasadena. He lives in Orlando, Florida. Learn more about his new book,&nbsp;The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability&nbsp;(McGraw-Hill; August 2020), at&nbsp;<a href="https://www.nirbashan.com/the-creator-mindset" rel="noreferrer noopener" dir="ltr">https://www.nirbashan.com/the-creator-mindset</a>. Or visit&nbsp;<a href="https://www.amazon.com/dp/1260460010" rel="noreferrer noopener" dir="ltr">https://www.amazon.com/dp/1260460010</a>.<h2 dir="ltr">GET THE BOOK BY 
 ERIN FALCONER!</h2><div dir="ltr">
 Erin shows overscheduled, overwhelmed women how to do less so that they can achieve more. Traditional productivity books—written by men—barely touch the tangle of cultural pressures that women feel when facing down a to-do list. <a href="https://www.amazon.com/exec/obidos/ASIN/150116578X?tag=simonsayscom" dir="ltr">How to Get Sh*t Done</a> will teach you how to zero in on the three areas of your life where you want to excel, and then it will show you how to off-load, outsource, or just stop giving a damn about the rest.
 </div>

We live in a world obsessed with the analytic construct of volume. We continually crave more, more, more. We’re in a constant cycle of more. We are told this cycle is good.More productivity, more efficiency, and more predictability are what we crave so that we can get even more?

productivity

Productivity

personaldevelopment

Personal Development

habits

Habits

timemanagement

Time Management

We live in a world obsessed with the analytic construct of volume. We continually crave more, more, more. We’re in a constant cycle of more. We are told this cycle is good. More productivity, more efficiency, and more predictability are what we crave so that we can get even more.

When looked at analytically, volume becomes a mindset that champions more but has little regard to what that more might be. It may be that, yes, you are getting more—but it may be more waves that are battering your boat. Or more wind taking you off course. Or more issues thrown in your way.

More isn’t always necessarily better.

But when looked at creatively, volume becomes an antiquated relic that champions only what is quantifiable, missing out on a whole host of other things that creativity sees as more important—like the quality  of more, which is really the founding cornerstone of the new 21st -century economy.

But time and time again, we are instead drawn to quantification that we can touch and feel. And volume being the pursuit of more is something we constantly seek and desire, because we feel it is tangible. We feel it is real. We crave its multitude.

However, the endless worship of the analytical and quantifiable takes us away from creativity in any real sense. While we are on an endless search for more and more, the casualty is any meaningful development of a Creator Mindset.

This quest for volume and quantity clouds our vision when we try to think creatively. So instead, to become more creative in all that we do, we need to shift our focus away from quantity and onto quality. The quality of what we are doing is far more important than the quantity of what we are doing. Quality is the only scalable product which will ensure a Creator Mindset, no matter what you do. If you scale quantity, you end up making a lot of nothing. But scaling quality is a sure way to embrace creativity in your career or business.

With the quest for more, more, more so ingrained in us, how can you recognize when your hunt for quantity and volume overshadows your drive for quality and creativity? Taking a quick gut check can help. No matter what your career or what type of business you are running, here are a couple of questions to ask yourself to ensure a Creator Mindset blooms:

1. Why  am I doing this?

So much of our time and energy is spent producing volume that the reason we produce it in the first place is outside the realm of our understanding. We are just ‘doing’. The ‘why’ is essential because without the why, we are just doing for doing sake. There has got to be some reason in the first place we are doing what we are doing. And that reason will unlock the creativity we have traded for blind repetition.

Stop for a moment and ask yourself why . For example, why do I own this landscape business? Is it to trim trees and hedge bushes? Or is it to mow lawns? I doubt it. I am certain there is a far greater reason you are doing what you are doing than the activity of your labor. It is the magic that drew you to that profession in the first place. You need to rediscover the reason creatively. And when you look at your career or company creatively, that reason will yield quality to your approach. You just need to remember enough of what got you there in the first place to uncover it.

Sometimes, what we are doing has lost its purpose; without creativity, it simply becomes a multiplication of all that has come before it. The why of what you are doing comes from who you are creatively. It is up to you to rediscover it.

2. What  am I doing?

Are you stuck in endless meetings all day that seem to go nowhere? Most of us feel that way from time to time, especially in these days of group Zooming. Are you focused so much on the day-to-day details that you’ve lost touch with the meaning of your work? Or does the pursuit of volume and quantity overwhelm you? It’s easy to get bogged in the small stuff that doesn’t seem to matter in a big-picture initiative—that is, continually working in the business instead of on it.

A brief look at the ‘what’ behind the execution can lead you closer to a Creator Mindset and a focus on quality. For example, if you are a nurse, what is it that you do? Most think that it’s providing care or administering initiatives and so on. What you are executing can seem like an unconnected series of details—a shot here, a check of the IV there—a daily routine that seems like an endless blur. But if you really look at the ‘what’ of what it is that you do, you will tend to find greater meaning in connecting the work into purpose. Maybe you are a patent advocate—or maybe you are a patient communications manager who helps connect the patent journey throughout the hospital stay.

No matter what the ‘what’ is, if you look at it creatively, you will tend to shy away from quantity and volume and latch onto quality and meaning.

By taking these two rather simple steps, we can help control an otherwise out-of-control appetite for quantity and more, more, more. If we stop to think about what that ‘more’ just might be, we can unleash creativity. Because any approach to creativity has to have both a ‘why’ and a ‘what’ factor in order to reach creative solutions that the analytical mind alone cannot provide. And in that solution, there will be a newfound wealth of quality, meaning, and, yes, creativity.

Nir Bashan  is the founder and CEO of The Creator Mindset LLC, where he teaches business leaders how to harness the power of creativity to improve profitability, increase sales, and make work more meaningful. His clients include AT&T, Microsoft, Ace Hardware, NFL Network, EA Sports, and JetBlue. He received a Clio Award and an Emmy nomination for his creative work on albums, movies, and advertisements, and was one of the youngest professors ever selected to teach graduate courses at the Art Center College of Design in Pasadena. He lives in Orlando, Florida. Learn more about his new book, The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability  (McGraw-Hill; August 2020), at <a href="https://www.nirbashan.com/the-creator-mindset">https://www.nirbashan.com/the-creator-mindset </a>. Or visit <a href="https://www.amazon.com/dp/1260460010">https://www.amazon.com/dp/1260460010 </a>.

The Manic Pursuit of More, More, More

More Isn't Always Better

Developing Your Creator Mindset

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