How Vitamins Went From Medical Marvel to Marketing Scam - Deepstash

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How Vitamins Went From Medical Marvel to Marketing Scam

https://slate.com/human-interest/2019/03/vitamins-careof-marketing-not-necessary-wellness-evidence.html

slate.com

How Vitamins Went From Medical Marvel to Marketing Scam
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The need to vitaminize

Nowadays, vitamins are often perceived as being essential to humans' daily diet. Therefore, there is a variety of regimens based on them and provided by numerous companies that promise to ensure an improved functioning of our organism.

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The danger of taking too many vitamins

As applied to any other subject, when it comes to vitamins people should be careful too. Taking too much of a certain vitamin might lead to disequilibrium in your immune system and not only. 

So, better safe than sorry, make sure to check with a doctor before starting any diet based on vitamins.

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SIMILAR ARTICLES & IDEAS:

Individual Supplement Studies

Looking at individual studies won't determine if vitamin supplementation is good for you. They're scientifically dense and the conflicts of interest can be very hard to spot.

"Systematic revi...

Research Reviews’ Results

  • If you are healthy, and have a modern balanced diet, taking multi-vitamins and high-dose antioxidants may shorten your life.
  • There’s no evidence to support antioxidant supplements for primary or secondary prevention of diseases.
  • Beta-carotene and vitamin E seem to increase mortality, and so may higher doses of vitamin A.
  • Antioxidant supplements need to be considered as medicinal products and should undergo sufficient evaluation before marketing.
  • The functions of minerals and vitamins are understood largely by their deficiency diseases so there’s no certainty what they all do or how they interact.
  • Antioxidants soak up toxic, chemically-reactive by-products of metabolism called free radicals. These free radicals, left unchecked, can cause damage to DNA and may be linked to cancer.
  • Your body's immune system fights infections by using free radicals to kill bugs. Several of the minerals and vitamins in excess can cause damage.

Supplement Usage Recommendations

  • Folic acid for the women thinking of having a baby and pregnant women up to week 12 of the pregnancy.
  • Vitamin D for all pregnant and breastfeeding women, those aged six months to five years or over 65 and for people who are not exposed to much sun.
  • Vitamins A, C and D supplementation are recommended for all children aged six months to four years, especially those not eating a varied diet.
  • If they are prescribed to you for a medical condition.

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An old concept

Beauty supplements aren’t a new concept. We've been able to buy hair and nail formulas for decades at the drugstore.

The supplements, from vitamin ingredients like biotin, zinc, folic ac...

The beauty supplement market

Although beauty supplements were a small part of the beauty industry previously, they are now becoming increasingly popular. The global beauty supplement market is growing rapidly and is expected to reach $6.8 billion by the end of 2024.

A survey of buyers revealed that supplement brands, not skin care or makeup brands, are most likely to be picked up by retailers, as

beauty supplements have become hope in a bottle.

Marketing supplements

The concept may not be new, but the techniques used to market supplements are.

In 2013, companies realized they could make use of social media to promote their supplements as youthful and fun.

One of the attractive qualities for supplements is a strong engagement on social media, with packaging designed to be super-shareable.

Research Findings On Supplements

  • Pharmaceuticals undergo extensive testing to prove they're effective and safe before they can be sold, but dietary supplements can be sold without proof of claims, effectiveness or safety.

Supplements And Doctor Prescriptions

Because of the potential risks and unclear benefits of supplements, most doctors advise against them. However, doctors often recommend specific vitamin and mineral supplements to their patients, such as calcium and vitamin D to prevent osteoporosis and iron for people with iron deficiency.

When Buying Supplements

  • Consider only single-ingredient supplements. Multi-ingredient supplements make it hard to identify which substance is having an effect and they are more likely to be adulterated with banned drugs.
  • Tell your doctor about any supplement you take, so they can check it will interact with any of the medicines you're on.