Use personal experiences
The best storytellers look to their own memories and life experiences for ways to illustrate their message.Think of a moment in which your own failures led to success in your career or a lesson that a parent or mentor imparted.
There may be a tendency not to want to share personal details at work, but anecdotes that illustrate struggle, failure, and barriers overcome are what make leaders appear authentic and accessible.
How to Tell a Great Story
Principles to Remember
• Consider your audience — choose a framework and details that will best resonate with your listeners.
• Identify the moral or message your want to impart.
• Find inspiration in your life experiences.
• Assume you don’t have storytelling chops — we all have it in us to tell memorable stories.
• Give yourself the starring role.
• Overwhelm your story with unnecessary details.
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