10 Tips on Writing from David Ogilvy - Deepstash

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10 Tips on Writing from David Ogilvy

brainpickings.org

  1. Read the Roman-Raphaelson book on writing. 
  2. Write the way you talk. Naturally.
  3. Use short words, short sentences and short paragraphs.
  4. Never use jargon words that sound pretentious.
  5. Never write more than 2 pages on any subject...

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