Curated from: Masters of Scale with Reid Hoffman
34
Explore the World's Best Ideas
Join today and uncover 100+ curated journeys from 50+ topics. Unlock access to our mobile app with extensive features.
If scalling your product is ultimately dependent on having a large group of users, then you have a chicken or egg dilemma. You fell like the magic feature just can’t come to fruition until you have a large userbase.
This is a cold start problem, on network effect consumer products (eg. LinkedIn)
34
664 reads
Work on batches. Find a small group of users who got a lot of value and use it as bootstrap to create value for others, even if they are not what you want to target. They will fill the gap until the product gets to the critical mass.
Then find another small group of users and repeat. Use different growth hacks.
39
404 reads
On the early days, when the userbase of LinkedIn was small, the goal was for a recruiter to say: “I’m looking for an accountant, based on Mississippi, who has an engineering history, has 10 years of experience and capabilities to lead team” (smthing very picky for a job, impossible before LinkedIn)
33
387 reads
IDEAS CURATED BY
Learn more about personaldevelopment with this collection
How to communicate effectively with difficult people
How to handle conflict
How to stay calm under pressure
Related collections
Similar ideas
10 ideas
7 Terrible Traps Entrepreneurs Fall Into (And How to Get Out of Them)
The Smart Passive Income Online Business and Blogging Podcast
4 ideas
Kevin Maney on designing your own category
Inside Intercom Podcast
7 ideas
How tech’s giants drive growth with network effects
Inside Intercom Podcast
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates