Ideas from books, articles & podcasts.
created 4 ideas
Category creation is an important strategy in modern marketing. It is an innovative business strategy that will create a unique company, an unrivaled product, and an entirely new market space at the same time.
Category design is a business strategy in which it focuses on creating a new marketing category instead of creating a "better" product in an already existing category.
Basically, by establishing a new niche that is free of competition, your company has an excellent chance ...
created 7 ideas
Many companies experience the leaky bucket phenomenon. They spend all their energy acquiring new customers but neglect them as soon as the deal is done. Investing in your customer experience can be your best marketing and sales strategy.
created 10 ideas
Mistakes And Traps That Entrepreneurs Fall Into
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