Use the Eisenhower Matrix to prioritise your tasks. The matrix is a framework to help you decide what work is really important and what work is not urgent.
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The effect shows our tendency to prioritise perceived time-sensitive tasks over non-urgent tasks, even if the non-urgent jobs carry greater rewards.
This cognitive bias reveals why we will rather respond to emails at the expense of meaningful work. Moreover, research shows that people who feel generally busy are more likely to fall for the Mere Urgency Effect and are less likely to use their time well.
Economists used to believe that people will always choose the option that maximizes their well-being. But people act against their rational self-interest all the time.
We procrastinate and eat junk food and say yes to the things we don't have time for. Two Israeli psychologists found that we predictably make the same mental mistakes that can be avoided if we are aware of them.
We usually give priority to unimportant tasks when there is a sense of urgency around them.
We’re actually psychologically wired to put aside important tasks in favor of tasks that feel more urgent. But spending our time taking care of urgent tasks can leave us feeling exhausted and unaccomplished.
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